Tally review: pricing, pros and cons, and who it is for
A Notion-style form builder whose free plan has no form or submission limits, with paid tiers that only add branding removal, domains, and team features.
Unlimited forms and responses on a free plan with logic and payments is unmatched value for a freelancer or small team. The Pro tier is cheap and removes branding. Skip it only if you need enterprise approvals or a native app ecosystem.
Who Tally is for
- • Notion users
- • indie hackers and startups
- • waitlists and feedback forms
- • zero-budget form collection
- • regulated industries needing HIPAA
- • large enterprises
Primary use case: Spinning up unlimited forms quickly and piping submissions into Notion, Sheets, Airtable, or automation tools. Typical users: Creator, Freelancer, SaaS / startup, Small business.
Pros and cons
- ✓The most generous free tier in the category by a wide margin
- ✓Paid tiers buy polish and team features rather than unlocking basics
- ✓Fast, minimal builder that feels like writing a document
- ✗Fair-use limits are not quantified, so heavy users cannot plan around a hard number
- ✗Fewer enterprise controls and compliance options than Jotform
- ✗Monthly-billing prices are not clearly displayed
- ✗Smaller template library and less brand-styling depth than Typeform
Tally pricing
| Plan | Monthly | Annual (per mo) | Notes |
|---|---|---|---|
| Pro | — | $24/mo | Displayed as $24/mo ($288/yr) on yearly billing; removes branding, custom domains, team collaboration, partial submissions, custom CSS, analytics, 30-day version history. Monthly-billing price not captured; page states yearly billing gives 2 months off. |
| Business | — | $74/mo | Displayed as $74/mo on yearly billing; adds data-retention controls, email verification, 90-day version history. |
Key features
- Text-editor-style form building
- Unlimited forms and submissions on free
- Conditional logic, calculations, and answer piping
- Payments, signatures, and file uploads without a paid plan
- Native Notion, Airtable, Google Sheets, Zapier, Make, and webhook integrations
- Custom domains and CSS on Pro
- Partial-submission capture on Pro
Ease of use: Forms are built by typing, with almost no settings to configure.
Tally alternatives
Featured in
- Best Form Builder for Lead Capture in 2026: 3 picks by response volume and form type — Best value (and best free plan)
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